Billiard’s Bar & Grill

2024

For this project, I created a brand identity for Billiards Bar & Grill, a high-end restaurant with a playful, upscale twist. I chose the name Billiards and designed a logo featuring a rocks glass with two pool balls as ice—tying together the bar atmosphere with a subtle nod to the name.

The wordmark uses the serif font AFACAD for “Billiards” and Alegreya Sans SC for the smaller “Bar & Grill,” combining elegance with a clean, approachable tone. A color palette of warm tans and light teal brings in a sophisticated yet fun feel. The full identity was applied across print materials like menus, gift cards, business cards, and takeout packaging to create a cohesive, audience-focused brand.